Evaluating Your Company’s Market Value

Quick Summary
You can’t sell your business without knowing your asking price. But even if you’re not planning to sell in the near future, it’s a good idea to periodically go through the exercise of valuation – determining your company’s market value - particularly if your goal is that your business continues to thrive, even without you. Think of the process as a means toward ensuring your company’s profitability and marketability.
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